Excess Capacity in Movie Theaters Leads to New Product Offerings

Theater chains hope 4DX technology will provide a one-of-a-kind immersive experience to entices viewers back from online streaming.

Offering 21 different sensory effects, such as moving seats, wind, fog, lighting, vibration, and various scents, these special theaters bring the viewers right into the action and offer a ray of hope for the movie theater business.


Video Spotlight:  

How 2 Billion PEEPS Are Made Each Year

PEEPS are the most popular non-chocolate Easter candy, and the spotlighted video shows the automated production process used to make over 2 billion PEEPS each year.


Video Spotlight:  


This post is based on the Tomorrow’s World Today article, Candy Creation: A Conversation with PEEPS® Brand Manager Caitlin Servian, by TWT and Caitlyn Servian, March 27, 2024, and the YouTube video in the Spotlight. Image source: Vector_KIF/Shutterstock

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Shrinkflation Grabs National Attention

Shrinkflation is a well-established practice of shrinking the amount of product in a package while maintaining the price, which increases the price per unit.

This tactic has been used by many food producers, and other industries as well. However, the practice has recently come under attack by many, including U.S. President Joe Biden.

Recent examples of shrinkflation include Gatorade reducing its drink size by 12%. Double-Stuffed Oreos now weigh 6% less. Some particularly interesting examples are Darigold Milk reducing the size of […]

Taco Bell’s Menu Expansion

Taco Bell plans to add over 25 items to its menu in 2024.

This is in contrast to the company’s more recent strategy of reducing the size of the menu to reduce complexity, and keep service times low.

Additions to the menu include the introduction of the Cantina Chicken menu in March 2024, which includes five items: Cantina Chicken Burrito, Cantina Chicken Taco, Cantina Chicken Quesadilla, and Cantina Chicken Bowl. The Cantina Chicken line requires five new ingredients, including […]

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