Straight to the Moon, Adidas

Straight to the Moon, Adidas

December 8, 2019

Adidas is partnering with the International Space Station to perform product testing in a microgravity environment to improve soccer ball and shoe design. Sustainability is also being studied to account for reuse of every gram of material.

Adidas hopes to learn how to improve sustainable manufacturing as a result of this partnership.

Video Spotlight:

This post is based on the CNN article, Adidas is partnering with the International Space Station to test products in space, by Allen Kim, November 5, 2019, and the YouTube videos in the Video Spotlight. Image source: NASA.

Discussion Questions:

1. Jeff Bezos has a vision of manufacturing on the Moon, given the possibilities noted in the article.  How does Adidas’ research with the ISS position the company for future growth via a Moon-based manufacturing facility?

Guidance: Adidas clothing and footwear could be supplied to the Bezos Moon facility.  In addition, all of the private firms with space manufacturing ambitions could be supplied with Adidas gear.  This question is aimed at getting students to recognize that space manufacturing could be a Continue reading