Nissan is going all-electric in Europe by 2030.
The company’s all-electric future plans are undergirded by “Concept 20-23”, a sporty urban fun-to-drive city electric vehicle. The Concept 20-23 has many performance enhancements (e.g., cobalt-free tech to reduce battery costs) and next-gen design features (e.g., circular LED headlights, butterfly doors, etc.) that may help shape the future of automobiles.
This post is based on the Electrek article, Nissan unveils new sporty urban EV concept as it goes all-electric in Europe, by Peter Johnson, September 25, 2023, and the YouTube video in the spotlight. Image source: REUTERS/Alamy Stock Photo
1. Explain Nissan’s all-electric plan from a sustainability strategy perspective.
Guidance: A sustainability strategy provides businesses with plans for achieving environmentally-friendly and energy-efficient operations. Nissan’s “Concept 20-23” electric vehicle undergirds its all-electric future plans with the goal of improving its carbon footprint by replacing internal combustion engine vehicles with electric ones.
2. What product design features of Nissan’s Concept 20-23 vehicles give the company a competitive edge?
Guidance: Nissan’s Concept 20-23 has such design features as cobalt-free tech to reduce battery costs and a solid-state battery to improve battery capacity and improve the performance of the vehicle. It also has many next-gen design features (e.g., LED headlights, butterfly doors, etc.). Nissan believes these design features could help propel them into a leadership position in the electric vehicle industry.