Mixed Forecast for Back-to-School Shopping
Will back-to-school sales be a boom or a bust for retailers this fall?
Forecasters are mixed, as some predict the highest spending ever and some anticipate a modest pull-back. Additionally, if sales increase, is it due to greater demand or simply that prices have increased substantially since last year?
With forecasters uncertain, how are retailers impacted?
Video Spotlight:
- Experts warn of expensive back-to-school shopping season (Aug 1, 2023, Good Morning America)
- New survey highlights how people […]