Big Changes for Krispy Kreme’s Logistics Model
Beloved doughnut maker Krispy Kreme is making big changes in how it services customers.
Customers currently have two ways to enjoy Krispy Kreme doughnuts: a trip to a local Krispy Kreme shop for “Hot Now” doughnuts, which is referred to as DFD—delivered fresh daily. Or a trip to a grocery store for pre-made / pre-packaged doughnuts, which is referred to as CPG—consumer packaged goods.
However, Krispy Kreme executives just announced the planned closing of the CPG facility in Concord, North Carolina, as […]