After ending its partnership with Ye, Adidas will sell its inventory of unsold Yeezy shoes.
A series of inappropriate comments and behavior by the rapper and fashion designer sealed the fate of a very profitable relationship with Adidas. As a result, the company is expected to lose $700 million this year. Destroying its massive inventory of unsold shoes would have been too expensive and would have tarnished the company’s image even further. Adidas decided to contain its losses by selling its […]