Most current disposable coffee cups are not “green.” Many contain liners that will not easily recycle or decompose. Considering that over 250 billion are used each year by restaurants and cafés, this presents a serious environmental problem. In 2018, Starbucks, McDonald’s, and several other organizations got together for the NextGen Cup Challenge (see our previous post about the contest).
The objective: to find environmentally friendly coffee cups.
The approach: to either make the disposable coffee cup easier to recycle by developing better liners, use new materials, or to develop a reusable cup model.
Four hundred eighty teams attempted the contest. Twelve winners were selected. They will be receiving a portion of up to one million dollars in funding to further develop their ideas. See this OpenIDEO post for summaries of the winning products.
This post is based on the Nation’s Restaurant News article, Big Chains Offer $1M For Greener Cup: Winning Solution Gets Funding and Business Acceleration support, by Lisa Jennings, March 22, 2019. Image source: Shutterstock / Slava_kovtun
1. Why use a competition to find the new approach?
Guidance: This is a big problem. To find a Continue reading