Dreamliners Face Another Quality Nightmare

Dreamliners Face Another Quality Nightmare

October 8, 2018

Boeing’s 787 jetliners have been grounded for emergency repairs due to defective engine blades made by Rolls-Royce Holding PLC.

Rolls-Royce discovered that the Trent 1000 turbines in the 787 engine were “deteriorating faster than expected” when an Air New Zealand jet experienced engine problems in December 2017.

The projected cost for Rolls-Royce to fix design faults with its engine blades and replace affected parts is $1.3 billion.

This post is based on the Industry Week article, Dreamliners Are Being Grounded Again on Rolls-Royce Engine Flaws, by Benjamin Katz, September 27, 2018. Image source: (c) 77studio/Getty Images.

Discussion Questions:

1. What kind of engine design improvements should Boeing expect from Rolls-Royce in the future?

Guidance: Boeing should expect Rolls-Royce to improve the engine’s design reliability and robustness to deliver an engine that is durable, serviceable, and also consistent in performance and quality.

2. What can Rolls-Royce do to improve the quality of engines that it produces?

Guidance: Rolls-Royce should consider its engine’s quality costs including appraisal, prevention, and failure costs.  It should also employ six sigma methodology for process improvement in its engine production.

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Robot Burgers in San Francisco

Robot Burgers in San Francisco

September 14, 2018

Try the new $6 burger. It’s made by a robot in the new Creator restaurant in San Francisco.

The robot uses over 350 sensors and 20 computers to make the customizable burger.  The restaurant is only open part-time at the moment, but plans to open full-time in September.  All of the ingredients are locally sourced.

Currently, four kinds of hamburgers are being made by the robot.  But in the future, customers will be able to control how much sauce and seasonings will be added by the robot.  Inherently, all of the sides are made by humans, and the ordering process is manual as well.


Video Spotlight: Robots Are Making Burgers in San Francisco


This post is based on the NPR article, Fad or the Future? Robot-Made Burgers Wow the Crowds in San Francisco, by Anna Mantzaris, August 24, 2018; and the YouTube video, World’s First Entirely Robotic Restaurant | Robots are Making Burgers in San Francisco, by Prep4School, June 23, 2018. Image source: Shutterstock / Palto.

Discussion Questions:

1. Why use a robot for making a hamburger?

Guidance: At the moment, the appeal is the novelty of the robot.  But, one Continue reading

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Tequila and Bacardi: An Unsavory Cocktail?

Tequila and Bacardi: An Unsavory Cocktail?

Francisco Alcaraz was a master distiller of tequila whose scientific knowledge, passion, and unconditional commitment to quality contributed to producing Patrón, one of the best tequilas in the world.


Video spotlightPatrón Tequila: Our Story


Along the way, the business success of Patrón has attracted many investors, including Bacardi.

Will Bacardi’s business model of favoring industrial over artisanal production pose a risk to the quality reputation of Patrón?

 

This post is based on the Bloomberg article, Patrón Made Tequila Top-Shelf. Will Bacardi Dilute It?, by T. Genoways, July 31, 2018. Image source: C Squared Studios/Getty Images.

Discussion Questions:

1. According to the Kano model, what type of quality does Alcaraz want to produce? Will there be a shift if Bacardi wants to boost volume?

Guidance: Review basic quality, performance quality, and excitement quality. Given Alcaraz’s insistence on premium quality as opposed to volume, he aims at producing tequila that will deliver excitement quality. The blind taste test at Spago provides further evidence of this approach to quality. Discuss the potential for a “downgrade” to performance quality if Bacardi wants to boost volume.

2. What are the pros and cons of Bacardi’s production methods?

Guidance: Continue reading

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