Amazon Go is now open to the public. You may have heard of Amazon’s new bricks-and-mortar venture, located in its headquarters building in Seattle The store was originally announced in 2017, but the pubic launch was delayed until the kinks had been worked out of the technology.
The store features an automatic checkout system. No waiting in line for checkout – the store uses a variety of technologies to track the items that you remove from the shelf. You simply pick up the items you want, walk out of the store, your Amazon account is charged, and an electronic receipt is generated.
Items available include ready to eat meals, grocery essentials, meal kits (to make meals), and the very popular “Just Walk Out Shopping” mug. To shop in the store, you need a smartphone, the Amazon Go app, and an Amazon account with associated payment methods.
Interestingly, on one of its first days of operation, a line formed to enter the store… for the store that isn’t supposed to have lines.
This post is based on the USA Today article, Amazon Go: lines form in Seattle to be among the first to try checkout-free shopping, Continue reading