Virgin Hyperloop: First New Mass Transport in 100 Years?

Virgin Hyperloop: First New Mass Transport in 100 Years?

March 2, 2021

Jay Walder, CEO of Virgin Hyperloop, is in the news again, this time pitching the idea of a 43-minute commute from San Francisco to Los Angeles.

A new concept video accompanies images of what customers of the future can expect.  Walder envisions this technology being used primarily for “short haul” routes for both passengers and cargo, and touts it as the first new form of mass transportation in 100 years.


Video Spotlight: 


This post is based on the Fox Business article, Virgin Hyperloop reveals passenger experience on high-speed trains, by Ann Schmidt, February 3, 2021, and the YouTube videos in the Spotlight. Image source: Amy Johansson/Shutterstock

Discussion Questions:

1.  In what phase of the product life cycle are hyperloops?

Guidance: Hyperloop technology is in the earliest introductory phase. This is a time when a lot of money needs to be invested in developing the product, introducing it and its uses, and marketing its potential.

A number of different companies and business leaders are in a race Continue reading

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Dock-to-Arm: A Tricky Challenge for the Coronavirus Vaccine

Dock-to-Arm: A Tricky Challenge for the Coronavirus Vaccine

 

We have three promising vaccines. Now the challenge is to distribute them to the masses.

Public health officials and health systems around the world are gearing up for the distribution of the vaccines to their populations. There are opportunities for error at every step of the distribution process, from transportation of the Pfizer vaccine at extremely cold temperatures to final distribution in remote or rural areas. This massive undertaking is going to require synchronized efforts among many different parties. Success will depend on seamless coordination and trust.

 


Video Spotlight: The Race to Move a Cold Chain Vaccine to the Masses


This post is based on The Washington Post article, Now Comes the Hardest Part: Getting a Coronavirus Vaccine from Loading Dock to Upper Arm, by L.H. Sun and F. Stead Sellers, November 23, 2020, and the YouTube video, Inside the Cold, Complex World of Getting a Covid-19 Vaccine into Arms, by The Washington Post, November 24, 2020. Image source: LightField Studios / Getty Images.

Discussion Questions:

1. What are the challenges posed by this colossal distribution effort?

Guidance: There are many challenges associated with this effort. The Pfizer vaccine needs to be kept Continue reading

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Walking in Phoenix

Walking in Phoenix

 

Culdesac Tempe is poised to become a walking oasis in the Phoenix metropolitan area.

Cars are a staple of the concrete, or rather stucco, jungle that Phoenix is purported to be. Before the pandemic struck, a real estate developer bet $170 million on a car-free neighborhood complex with its own retailers. People living there will have to rely on public transit. As a combination of urban life and developed community, Culdesac aims to attract people who want to remain connected to city life while enjoying a car-free environment in their neighborhood. The viability of the project rests on the number of residents – young professionals and empty nesters – it can attract.

 


Video Spotlights: Design of a No Car, No Road Neighborhood

                                 Life in Car-Free Cities


This post is based on The New York Times article, The Capital of Sprawl Gets a Radically Car-Free Neighborhood, by C. Dougherty, October 31, 2020, and the YouTube videos, No Car, No Road Neighborhood, by Sam Bur, October 22, 2018, and Carfree Cities: The Gritty Details, by CarfreeCities, February 7, 2012. Continue reading

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