Evolving from Farm-to-Table to Farm-to-Desk

Evolving from Farm-to-Table to Farm-to-Desk

As digital deliveries now account for a sizable portion of their business, several restaurants are trying to bypass third-party ordering platforms such as Grubhub and Uber Eats with their own ordering and delivery systems.

To lure customers away from third-party marketplaces, they offer a variety of incentives that are only available through their own Web sites or mobile apps. They also adapt their cooking methods to account for delivery time.


Video Spotlights:


This post is based on the Bloomberg article, Dig Inn Wants to Optimize Your Sad Desk Lunch, by E.G. Dunn, January 29, 2019; the YouTube video, Dig Inn – Boston, by phantomgourmet, August 17, 2017; and the Fortune article and video, Restaurants face digital dilemma, by J. Kell,  June 9, 2017. Image source: Shutterstock/MSSA.

Discussion Questions:

1. What are the quality problems associated with meal deliveries?

Guidance: As Scott Landers mentioned in the article, the delivery portion of the business has grown faster than capacity, resulting in longer lead times, errors, foods at the wrong temperature, and food quality degradation during delivery.

2. What are some of the product and process design changes Continue reading

Facebook
Twitter
Weather Stopped Beer Delivery With Super Bowl Looming

Weather Stopped Beer Delivery With Super Bowl Looming

February 11, 2019

Several beer distributors in the Milwaukee, Wisconsin area stopped delivery of their products on Wednesday, January 30, 2019.  With extremely cold weather in the area, many organizations shut-down for the day, including several beer distributors.  Many of the beer distributors decided that it was unsafe for their delivery drivers to be out in the extreme cold.  Additionally, their products don’t handle cold weather well.

Bad timing, with the Super Bowl only 4 days away, but winter weather shows no mercy for kickoffs.

This post is based on the Journal Sentinel article, No beer deliveries in Milwaukee today. Thanks a lot, Mother Nature, by Kathy Flanigan, January 30, 2019. Image source: Getty Images/iStockphoto.

Discussion Questions:

1. What operational problems does a shutdown present?

Guidance: Unexpected disruptions in the supply chain are difficult.  With the Super bowl approaching, beer distributors want to have the store shelves full of their product.  However, cancellations occurred in a relatively short time period.  If they had substantial warnings of the impending cold, distributors could have made extra or larger deliveries before the temperatures forced a shut-down.  Weather forecasts can be unpredictable, making it difficult to anticipate such Continue reading

Facebook
Twitter