Wendy’s: Where’s the Beef?

Wendy’s: Where’s the Beef?

In the 1980s, Wendy’s ran a very successful advertising campaign with the now-famous phrase, “Where’s the beef?”

This phrase has taken on new meaning as just under 20% of the company’s restaurants are out of beef.  Obviously, this is a difficult problem as Wendy’s is famous for its hamburgers.

The problem traces its origins to meat processing plants that are shut down, or are shutting down due to problems with a large number of workers contacting coronavirus.  These shut downs are now impacting the operations of Wendy’s.


Video Spotlight: 


This post is based on the CNBC article, Nearly A Fifth of Wendy’s US Restaurants Are Out of Beef, Analyst Says, by Amelia Lucas, May 5, 2020; the NY Post article, Trump Says He’ll Call Wendy’s Executive to Help Fix Meat Shortage, by Bob Fredericks, May 6, 2020; and the YouTube videos in the Spotlight. Image source: Shutterstock / smirart

Discussion Questions:

1. Why was Wendy’s one of the first to be hit by the meat Continue reading

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COVID-19 Sensors in Development

COVID-19 Sensors in Development

June 7, 2020

Will bomb sniffing dogs find themselves out of work?  Technology originally being developed to identify chemicals or explosives in airports and planes is now being repurposed to seek and find people carrying coronavirus.

Airbus and California tech start-up, Koniku, are developing a contactless screening sensor that can detect the presence of COVID-19 in people’s breath or sweat, even if they are unaware that they are infected.  Sensors can be mounted on airport or airplane walls. An alarm would sound if an infected person walks by.

Testing in airports could begin as early as the end of the year.


Video Spotlight: 


This post is based on the Fox News article, Airbus eyeing “smell sensors” capable of detecting coronavirus on planes, by Brooke Crothers, May 7, 2020, and the YouTube videos in the Spotlight. Image source: Westend61/Getty Images

Discussion Questions:

1. Where in the product life cycle is the idea of using smell sensors to detect disease?

Guidance: While dogs have Continue reading

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Will Beauty Bounce Back?

Will Beauty Bounce Back?

May 29, 2020

Will beauty bounce back?  In the midst of the COVID-19 lockdown, many people are not spending as much time or money on some of the daily routines like shaving, hair styling, or elaborate makeup.

Many beauty purchases revolve around going out and socializing, which the current crisis has curtailed.  Forecasting for the beauty industry in the upcoming months may prove challenging, as so much remains up in the air.


Video Spotlight: Huda Kattan: Coronavirus has fundamentally changed the beauty and blogging businesses (Apr 24, 2020, Yahoo Finance)


This post is based on the CNN article, Our grooming habits are changing, by Fiona Sinclair Scott, May 6, 2020, and the YouTube video in the Spotlight. Image source: Plush Studios/Blend Images LLC

Discussion Questions:

1. What changes in demand have the beauty industry experienced in recent months?

Guidance: Sales of some beauty products are down, including color cosmetics, fragrance, and lipstick, as women spend more time at home, and public mask-wearing becomes commonplace.  At the same time, sales of eye makeup on retail sites is up, with Alibaba reporting 150% increase in mid-February.  Since the eyes are the most visible facial feature Continue reading

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