Demand for BK’s Impossible Whopper Strains Supply

Demand for BK’s Impossible Whopper Strains Supply

Burger King’s pilot of the Impossible Whopper spread rapidly from St. Louis to three more cities.

This plant-based patty from Impossible Foods has the consistency and flavor of a traditional hamburger.  Burger King has already experienced product shortages in its test markets.

Increasing demand for its plant-based burgers has already led Impossible Foods to add a third shift and build a second production line.


Video Spotlight: Trying Burger King’s Impossible Whopper


This post is based on the CNN article, Burger King is bringing the Impossible Whopper to three new cities, by Danielle Wiener-Bronner, May 14, 2019; and the YouTube video, Trying Burger King’s Impossible Whopper, by CNET, April 1, 2019. Image source: Foodcollection

Discussion Questions:

1. Which inventory management system would be helpful at Burger King to better manage the Impossible Burger product?

Guidance: Students will likely choose the fixed-order quantity system with safety stock.  However, this is a chance to discuss whether this new product is a fad.  Should inventory be managed differently or not?

2. How can Burger King create a competitive advantage with the Impossible Whopper, given that other fast food chains are already sourcing from Impossible Continue reading

Facebook
Twitter
F-35 Supply Chain Issues

F-35 Supply Chain Issues

Spare parts shortages, logistics problems in the global parts network, and repair backlogs are among some of the supply chain issues with the US Marine Corps’ fighter jet program that kept F-35s grounded 30% of the time during an eight-month period in 2018.

To better manage the F-35 supply chain, the GAO offered eight recommendations, including a comprehensive review of the supply chain.  Lockheed Martin is working on strengthening its subcontractor relationships to improve parts availability for the F-35.

This post is based on the United Press, International (UPI) article, F-35s grounded 30 percent of the time, GAO says in parts supply chain analysis, by Ed Adamczyk, April 26, 2019. Image source: jacephoto © 123RF.com

Discussion Questions:

1. How is the grounding of the F-35s a supply chain management issue?

Guidance: The delays for parts needed to repair the fighter jet were caused by lack of availability of parts from suppliers (sourcing), logistics problems with the global parts network (moving), and incompatible parts being ordered (making), reflecting poor management of the parts’ supply chain.

2. Does the unique design of the F-35 contribute to the complexity of managing the supply chain for the US Marine Corps? Continue reading

Facebook
Twitter
Where’s the Beef? Walmart Knows

Where’s the Beef? Walmart Knows

Walmart is shortening its Angus beef supply chain by eliminating meat processors like Tyson Food Inc. and Cargill Inc. in 500 of its 4700 stores in the United States.

Walmart has developed its own beef supply chain. It is sourcing no-hormone added Black Angus beef from cattle raised by 44 Farms of Texas. The cattle will be slaughtered in Kansas, packaged in Georgia, and sold in 500 Walmart stores in the southeastern US.

Tyson and Cargill will remain the largest beef suppliers to the company, but this move signals Walmart’s interest in gaining complete control of its supply chain, and providing a direct link from cow to plate.

This post is based on the Reuters article, Walmart creates Angus beef supply chain, cutting out meat processor, by Tom Polansek, April 24, 2019. Image source: © America / Alamy

Discussion Questions:

1. How does this move help Walmart gain control of its Angus beef supply chain?

Guidance: Walmart eliminates the use of meat processors like Tyson and Cargill by sourcing Black Angus beef directly from cattle rancher 44 Farms in Texas. The cattle are slaughtered in Kanas and packaged in Georgia before hitting the shelves of over 500 Continue reading

Facebook
Twitter