How GOJO Increased Capacity for Purell

How GOJO Increased Capacity for Purell

February 24, 2021

GOJO, the maker of the Purell hand sanitizers, is making investments to increase its capacity for current and future demand.

The COVID-19 pandemic has changed consumer attitudes towards higher hygiene expectations.  There is also a need for a safe environment to work and socialize when society re-opens.  The result is a 150% increase in demand for sanitizers.


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This post is based on the National Health Executive article, How GOJO is keeping pace with the changing landscape, by Matt Roberts, January 27, 2021, and the YouTube video in the Spotlight. Image Source: Shutterstock / bluedog studio

Discussion Questions:

1.  How is GOJO responding to the surge in hand sanitizer demand from a product design perspective?

Guidance: GOJO has changed its packaging. The formulation hasn’t changed, Purell still kill 99.99% of harmful germs, including coronavirus, but its sanitizers are now being sold in round bottles instead of its iconic square bottles.

2.  How is GOJO responding to the surge in hand sanitizer demand from a capacity planning perspective.

Guidance: GOJO increased its output capacity by shortening its supply lines, Continue reading

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Repurposing Unused Capacity for Vaccination Sites

Repurposing Unused Capacity for Vaccination Sites

February 17, 2021

Mall retail store vacancies are at historic highs of 10.5%.  Meanwhile, vaccination sites require significant parking spaces near major transportation routes, with room for a large number of vaccinated patients to wait the required 15 minutes after treatment while under observation for allergic reactions.  Colder weather makes indoor facilities ideal for this 15-minute waiting period.

Empty mall space is an ideal solution for local health departments to utilize for vaccine administration.  As such, mall owners across the country have been partnering with local health departments.


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This post is based on the CNN article, Vaccination megasites pop up in empty malls, by Parija Kavilanz, January 15, 2021, and the YouTube videos in the Spotlight. Francis Zera/Spaces Images/Blend Images LLC

Discussion Questions:

1.  Choose a local mall that students might be familiar (or draw a typical mall layout on the Continue reading

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Planning Capacity for Singapore’s Cruises to Nowhere

Planning Capacity for Singapore’s Cruises to Nowhere

February 11, 2021

Royal Caribbean tests the waters with “Cruises to Nowhere” from Singapore’s Marina Bay Harbor, hoping to give pandemic-weary, travel-starved customers an escape onboard.

Trips range in duration from two to four nights, making no stops in any ports of call. The cost of a three-night ticket begins at $374 per person.

Capacity is strictly limited, many safety and cleaning protocols are in place, and COVID testing is required before passengers set foot onboard.

Demand was higher than expected when the ship departed in December 2020. A false positive COVID test result derailed one cruise, but after this false start, the Quantum of the Seas has continued plying the waters.


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This post is based on the Straits Times article, Cruises to nowhere: Royal Caribbean’s Quantum of the Seas is 2nd ship to sail from S’pore, by Cheryl Teh, December 4, 2020; the CNN article, Passenger aboard cruise cut short by Covid scare doesn’t have virus, officials say, by Lilit Marcus, December 10, 2020; the Cruise Industry News article, Royal Caribbean Continue reading

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