Coca Cola Using Reverse Vending Machines for Recycling

Coca Cola Using Reverse Vending Machines for Recycling

August 13, 2018

Coca-Cola is working hard to improve the recycling rate of its cans and bottles.

From July 1-6 at the 2018 Special Olympics USA Games, the company used reverse vending machines to offer incentives for recycling their products.  The reward was a 5 cent donations to the Special Olympics of Washington.

In the UK, a similar approach was used, but in that case, Coca Cola offered 50% off vouchers to all 30 Merlin attractions.


Video spotlightCan rewards for recycling prevent roadside littering?


This post is based on the Vending Times article, Coca-Cola Ramps up Recycling Efforts with Reverse Vending Machines, by Emily Jed, July 10, 2018; The Guardian article, UK Theme Parks to Offer Half-Price Entry in Exchange for Used Plastic Bottles, by Rebecca Smithers, July 25, 2018; and the YouTube video, Can rewards for recycling prevent roadside littering? by Hubbub Vlog, July 23, 2018. Image source: Getty Images/iStockphoto.

Discussion Questions:

1. Why use a reverse vending machine?

Guidance: The driving reason is to increase the proportion of recycled Coca-Cola containers.  Faced with a growing pressure to be environmentally responsible, Coca-Cola has set a goal of recycling the equivalent of every can or Continue reading

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Lockers Assist Online Orders at Home Depot

Lockers Assist Online Orders at Home Depot

August 6, 2018

Home Depot is installing lockers to allow customers to pick-up their online orders without having to interact with an employee.

The customer goes to the lockers located at the front of the store, and retrieves their orders.  The concept is to make picking-up online orders easier for their customers.

Currently 45% of Home Depot online orders are picked-up in the store.  Some of the larger orders still require employee assistance.

Walmart and Amazon are also implementing the locker concept for online order pickup.  Although the home improvement segment isn’t as advanced in terms of online orders as other segments, this shows Home Depot’s dedication to online sales.


Video Spotlight: Buy Online, Pickup in Store Challenge: Home Depot vs. Lowe’s | CNBC


This post is based on the USA Today article, Home Depot Joins Walmart, Others in Installing Lockers in Stores for Online Orders, by David Plan, June 27, 2018 and the YouTube video, Buy Online, Pickup in Store Challenge: Home Depot vs. Lowe’s | CNBC, November 22, 2017. Image source: Space Kaleidoscope / Shutterstock.

Discussion Questions:

1. What are the benefits of using lockers for order pick-up for online customers at Home Depot?

Guidance Continue reading

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Fast Fashion Presents Design Problems

Fast Fashion Presents Design Problems

July 30, 2018

Fast fashion retailers, such as Zara, H&M, Topshop, and Urban Outfitters, compete by getting new designs to the marketplace as quickly as possible.  For example, Zara develops around 20,000 designs per year.

Such speed occasionally leads to fast fashion faux pas.

Some of the most notable include:

  • Zara’s miniskirt with a character resembling Pepe the Frog, a symbol used by white supremacists
  • H&M ran an ad of a black child wearing a sweatshirt that said “Coolest monkey in the jungle”
  • Urban Outfitter’s sold a red-stained Kent State Sweatshirt as part of its vintage collection

And while not the fault of the designer, sometimes these companies end up in the news because of the circumstances in which their clothing is displayed. Recently, Melania Trump wore a Zara jacket with the words “I really don’t care, do u?” as she traveled to visit immigrant children who had been separated from their parents.

This post is based on the Washington Post article, Fast Fashion, Furious Controversy: Why Retailers Like Zara and H&M Keep Making Headlines for Offensive Clothing, by Abha Bhattarai, June 29, 2018. Image source: © Floresco Productions / age fotostock.

Discussion Questions:

1. Why is fast design important?

Guidance Continue reading

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